Patricia has over 20 years’ experience in working with media organizations, helping them improve business and audience performance with a focus on digital innovation. Prior to joining MDIF, she was VP of UBC International, where she managed consulting projects in the US, Latin America, and Central and Eastern Europe. She has previously held key executive and operational roles in the successful launches of news and media projects in the US and Europe, focusing on sustainable operations in the areas of news, programming, branding production, and acquisitions.
She currently serves on the advisory boards of SembraMedia and the Jack J. Valenti School of Communications.